Weil Gesundheit alles ist / SWICA

Trends around health are popular with people and a constant topic in the media. The focus is on nutrition, exercise, and mindfulness.

With a light-hearted approach, the health insurance company SWICA shows how people keep themselves healthy in unconventional ways. The protagonists are an overworked employee who frees himself from everyday pressure on a hike with a loud shout. A sick father who consults his doctor online while his son storms into the living room screaming with a fake saw firmly embedded in his head. A stressed mother who dives into a thermal bath to have some time to herself. And an elderly lady growing hemp in the garden next to her vegetables. 

The subjects for OOH and web also speak a direct, natural language. Whether in a hammock, canoeing, doing yoga or eating healthy - SWICA is open to everything that promotes the well-being of each individual.

Credits

Client

SWICA

Agency

WIRZ

Director

Niklas Weise

Camera

Michael Saxer

Photography

Felix Wittich

Services

  • Filmproducing
  • Photoshooting
  • Postproduction
  • Styling/Art Department

Media

  • DOOH (Digital Out Of Home)
  • Online
  • Print
  • Social Media
  • TVC
  • Website

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