Comfort / Switzerland Tourism

An image campaign by Switzerland Tourism for Swiss hotels, without showing even a single hotel.

What could be better than taking a warm bath at the end of an eventful day? The bathtub is the perfect symbol of relaxation and well-being. And if it is also located in the beautiful Swiss nature, there is no need to show hotels - even when it comes to the large selection of perfect vacation accommodations such as hotels, vacation apartments, alpine huts, farms, bed & breakfasts, and campsites.

The film was played internationally on all digital channels - on websites and social media.